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Le t-shirt à 2€. Oui mais non.

Le t-shirt à 2€. Oui mais non.

Social experiment

"People care when they now."

Un distributeur de t-shirts est installé dans la rue avec le prix alléchant de 2€. Le seul hic, c'est qu'au moment d'introduire votre pièce, une série de photos apparaissent montrant des travailleurs et des enfants exploités dans le tiers monde.

La machine vous demande alors si vous voulez toujours de ce t-shirt ou bien si vous faites plutôt un don pour l'association Fashion Revolution.

Where can I buy ethically produced clothing ? :
"We’re not asking people to boycott their favourite stores, we need to change the fashion industry from within. By asking the brands and retailers where we like to shop Who Made My Clothes? we can put pressure on them to be more transparent about their supply chains.
If you do want to know how brands measure up, we recommend checking "

This is why we work for more transparency and want people to ask their brand: Who Made My Cothes?

This should be a simple question, but a new Behind the Barcode Report published to coincide with Fashion Revolution Day found that 48% of brands hadn’t traced the factories where their garments were made, 75% didn't know the provenance of their fabrics and 91% didn’t know where the raw materials came from. We need to build a more open and connected fashion supply chain because greater transparency is a prerequisite to improving conditions.

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